Gaining New Clients With a Website

Q:After a fair amount of elbow grease, our website is finally on line! Please check it out at http://www.shpvideo.com. Constructive suggestions are welcome. The goals of the site are to gain new clients by:

A:1) Helping them feel comfortable with the idea of having a video done for them. To many people, the videomaking process is mysterious and intimidating. I contend that the projects will be won by those who make the process seem the most "user-friendly." On the site, I hope to do this by explaining video in plain English and by showing how others have used our services. Client testimonials are not up yet, but will be soon; I'm seeking a new batch of them. 2) Adding legitimacy to the company so that we can tackle projects further from our home area, places where people are less likely to have heard of us. With this kind of "informational" site, I don't expect immediate results, but see it as one of the tools in the marketing toolbox. I liked the answers to the Common Questions. I liked them so much that I have forwarded them to a business list of which I am a member. It shows a good sense of understanding Internet Marketing, i.e. if you help people, they will come. Thanks for your feedback on our new website. I've saved your suggestions and plan to tweak things as I go along (the site will probably incorporate some kind of regularly-changing feature to keep you coming back.) I was just down in your neck of the woods last weekend (Miami.) I have strong ties to Oklahoma and would like to have a ranch there. Because my mom lives in Joplin, Missouri, just across the border, I plan to work on developing business in that area so that I can visit more often and get paid to do it. There are logistical concerns in being so far away, but none that can't be overcome, so if you have clients in northeast Oklahoma that could use our services, I'd be happy to show you what we can do for them.