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Blue Chips - Definition Definition: Blue chip stocks are stocks of well-established companies. These would be companies like Wal-Mart, McDonald's, and Gillette. Investments in these stocks are typically considered more conservative. They got their name from the blue chip in poker, which is considered the most expensive chip. TeenAnalyst Advice:
Blue chips are good stocks to get started out with because we all
know what these companies are and who their customers are.
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